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welcome to gobsmacked®

Unleashing Europe's industrial potential: building brands that enable humans to flourish.

Take a look at our numbers

10+

years of experience

We haven been building and growing industrial brands for well over a decade.

100+

associated creatives

Meet the "Neon Squad", our creative alliance that puts virtually every creative skill within arm's reach.

1000+

completed projects

We like to get things done. We like to keep things moving.

With our base in The Netherlands, we work with founders, CMOs and Brand Managers throughout Europe and beyond.


Talk to us about brand strategy, concept creation, design, content and everything that is video and animation.


What are industrial brands? Think manufacturing, engineering, automotive, energy, building, aerospace and more.

Learn more about what we do
We’ve always been obsessed with brands.

Ever since we started out as a passion driven creative agency in 2013, we have been obsessed with brands. Why is it that certain brands don’t just have customers, but highly engaged fans that actively promote its products, services and even values? What are the ingredients that turn a brand into an actual belief system?

Our cinematic approach to branding.

Our award winning video production collective. A cinematic approach to industrial brands. We visualise your message, turn your facility into a movie set and enrich your customer journey with content that moves and cuts through the noise.

Start here

Our Core Team

Ian Piepenbrock
Founder & chief creative
Jos Deenen
Founder & operations director
Jeffrey Sistermans
Creative Director
Francisco Rios
Composer & audio branding chief
Fieke Herfkens
Marketeer
Robin van Guelen
Creative Producer
Remi Kranen
Digital creator & editor
Roxy van Empel
Motion and VFX Designer
Wes Botman
Business Strategist

Our Core Team

Ian Piepenbrock
Founder & chief creative
Jos Deenen
Founder & operations director
Jeffrey Sistermans
Creative Director
Francisco Rios
Composer & audio branding chief
Fieke Herfkens
Marketeer
Robin Guelen
Creative Producer
Remi Kranen
Digital creator & editor
Roxy van Empel
Motion and VFX Designer
Wes Botman
Strategy advisor

Every skill within arm's reach with our creative alliance.

We love to enrich our skill-set by collaborating with creatives we admire, whenever we believe they are of added value to your brand. We invest quite some time and energy into cultivating our creative alliance, which we nicknamed the #NeonSquad. Designers, brand photographers, 3D artists, filmmakers, copywriters, sound designers... Virtually every skill in the creative spectrum is now within your reach... handpicked by us.

Our Services

Clear-cut pathways to success. Driven by human creativity, amplified with AI.

The WHY reveal
€1.760

Discover your brand's true purpose with our unique 4-step process. Uncover the driving force behind your success, and let it guide your brand into the future.

Package details
1-2 week lead time
One fixed fee
Hybrid or fully remote
Learn more
The CORE message
€5.200
per target audience

Unleash the potential of your product or service with razor-sharp messaging that captures your unique value, impacts your audience, and sets you apart from competitors.

Package details
2-3 weeks lead time
One fixed fee
Hybrid or fully remote
Learn more
Creative Concepting
€7.800

Let the real fun begin, with a unique communication or campaign concept to catapult your brand into the stratosphere. A 6-step creative sprint towards real impact.

Package details
3-4 weeks lead time
One fixed fee
Fully remote
Learn more
Creation as a Service
€1.900
From

A full team of creators at your service for a fixed monthly fee. Predictable cost, flexible capacity, a spectrum of creative skills at your fingertips. Say hi to your new colleagues.

Package details
3 membership levels
Unlimited requests
Monthly meeting
Learn more